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March 31, 2006

DigitalContainers Inc. Receives Notice of Allowance for New Digital Distribution Patent 'Delivering Electronic Content'

This is the first I've heard of this. Curious about the tracking information that is collected. Plus they mention a payment gateway that travels with it.

(Emphasis mine)

According to Chip Venters, CEO of DigitalContainers, "We're very excited about this new patent as it now gives DigitalContainers additional strong intellectual property protection for our superdistribution ecommerce and rights management systems (SuperCommerce). It complements our other patents by serving as the "seed" mechanism to get content into circulation. Content owners can take total control of marketing their goods by placing ads on highly targeted sites, fulfilling orders and collecting payment immediately and directly from these ads, and tracking exactly which ads users respond best to.”

As proof of the potential power of superdistribution, a recent nationwide survey found almost 90% of adult Internet users share content with others via e-mail according to Sharpe Partners. Three out of five respondents said they shared content at least once a week, 25% do so more frequently. SuperCommerce supports this powerful distribution trend by allowing digital information to be freely distributed over peer-to-peer networks or the Internet (via email or instant messaging) while simultaneously protecting the information, tracking the usage, and collecting payment when appropriate.

Product Features
“Delivering Electronic Content" is a targeted content-seeding mechanism that
•Works in any environment: peer-to-peer or centralized network, email or instant messaging-based distribution.
•Creates virtual kiosks by providing instant “one click” fulfillment of digital content requests from banner ads, flash ads and web pages.
•Supports a variety of digital content types: music, video previews, reports, e-books, brochures, catalogues, travel information, etc.
•Works with the family of patented DCI technologies that persistently track and monetize downloaded files:
-Token-based content licensing and device locking is extremely efficient authorization/authentication and conditional access system.
-Payment gateway travels with the content and utilizes a variety of payments systems, including credit cards, micro payments and phone cards.
-Backend system supports multi-level marketing and pays everyone in the value chain, including the rights holder, the distributor and the network.

Full Article

Posted by joeyelisa at March 31, 2006 12:39 AM

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