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April 09, 2006

Writing for search engines

After spending years learning the craft of writing, a writer finds that google search algorithms favor those who keep it short and sweet. Humor and irony need not apply. The NYtimes has given its staff search engine optimization training. Reduction of words to bare minimum, sorta 1984.

For the humans: "Tulsa star: The life and career of much-loved 1960's singer."

For google: "Obituary: Gene Pitney."

http://www.nytimes.com/2006/04/09/weekinreview/09lohr.html

Posted by sailorav at April 9, 2006 09:45 PM

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