Featuring the work of ITP Alumnus, Carlos J. Gómez de Llarena

FOR IMMEDIATE RELEASE

Contact: Carlos J. Gómez de Llarena

Email: info@plantincity.com

Phone: (917) 476 8144

View this email on the web or a mobile device.

Plant-in City: An Interactive Architecture for 21st Century Plants

At the Mark Miller Gallery Nov. 15th – Dec. 15th , 2012

“…an example of really elegant mass customization; it marries the physical, digital, and natural worlds.” – Wired Magazine

“…equal parts art, science experiment, and high design.” – Core77

“…incorporates intelligent architecture, a stunning design and advanced computer technology.” – Good Magazine

New York, NY (Nov 7, 2012) – After a successful crowd sourced Kickstarter fundraising campaign in July 2012, Plant-in City is ready to make their global debut as a large scale and site-specific art installation at the Mark Miller Gallery, located in the Lower East Side of Manhattan.

The interactive, architectural 21st century terrariums of Plant-in City draw visitors into an immersive environment where plant life is enhanced by technology, and a dialogue with humans is amplified. The main level of the gallery will play host to a sculptural colony of 65 high-tech stackable boxes, which house the plants and act as an interface for human communication.

“Plant-in City makes so much sense, especially in the midst of the adrenaline rush of New York City where technology becomes addictive as people use it to manage their time and information,” says gallery owner Mark Miller. “This is a visionary idea turned into a practical reality for any type of home or business, and certainly for my gallery.”

Through a series of embedded sensors and sound systems, the audience will listen to the plants’ well being as they explore the installation. Visitors will also be able to view current environmental data and perform irrigation of plants from a smartphone.

Plant-in City at the Mark Miller Gallery

Nov. 15th – Dec.15th, 2012

Opening event Nov. 14th from 7pm – 9pm

Mark Miller Gallery

92 Orchard Street,   New York, NY 10002

Hours: Sunday through Friday 12pm – 6pm and by appointment

Tel. (212) 253-9479

For more information, please visit http://www.markmillergallery.com orhttp://plantincity.com

For inquiries, please contact info@plantincity.com

ABOUT PLANT-IN CITY

Mankind is increasingly leaving nature behind, migrating to concrete jungles where green space is at a premium. Yet urban dwellers will always long for a connection to the earth: we build parks, protect nature reserves, and grow gardens. We’ve become adept at shaping nature to fit our multiple spaces and lifestyles.

Plant-in City is a collaboration between architects, designers, and technologists who are building new ways of interacting with nature. The 21st century sculptural terrariums combine modular architecture, basic laws of physics, embedded technologies, and mobile computing to construct a “Plant City” where the aesthetic meets the pragmatic.

ABOUT THE ARTISTS

The Plant-in City collective was started by Huy Bui, Carlos J. Gómez de Llarena and Jon Schramm—all architects by formation but with different creative visions and experiences that are shaping the vision behind the project.

Huy Bui is an entrepreneur, designer, and artist working in NYC. He received his MArch from Parsons the New School of Design. He is the designer and co-founder of An Choi Vietnamese Eatery in the Lower East Side.

Carlos J. Gomez de Llarena is a media architect working with physical and digital experiences, which shape social interaction and our perception of space. Carlos has a hybrid formation in Architecture (BArch Universidad Central de Venezuela) and Interaction Design (MPS Interactive Telecommunication Program, NYU). His work has been awarded a Golden Nica by Ars Electronica, an artist residency at Eyebeam and a US Patent, among others.

Jon Schramm is a designer, artist, and educator working in NYC. He is a adjunct faculty member at Parsons School of Constructed Environments and NJIT School of Architecture and Design. Jon also received his MArch from Parsons.