Prototyping is a critical part of the design process and should be initiated as early in the possible in the process. Once you understand a user’s motivations and expectations you should start to prototype solutions for them. Prototypes should be quick to make, flexible enough to be easily modified and robust enough to allow a user to have an experience that simulates the intended experience.
Paper prototypes can work well, especially early in the process. HTML prototyping is also helpful as the relationship between pages and the implications of selections can be seen. Video prototyping can be a powerful way to communicate the intent of an experience and force the designer to understand that experience in a setting that mimics reality.
Prototyping is valuable for two reasons. The first is the opportunity to get feedback from users and the second is that the process of creating a prototype reveals design issues and complexities.
Read Feature Presentation by James Surowiecki in The New Yorker
How Prototyping Practices Affect Design Results [video] or read: Research Notebook: How Design Practices Affect Results by Steven Dow
App: POP Prototyping on Paper
Paper Prototyping Pads
For the next two weeks we are going to work on a project for Trickle Up.. The following creative brief is the basis for this assignment. When you return from Spring Break – on the 27th- Bill Abrams, President of Trickle Up and Arya Iranpour, Communications Director at Trickle Up, will join us to review your work.
Here is how TrickleUp currently displays the dollar-a-day experience.