How can we make AI an integral part of the creative process?

This hands-on collaborative workshop will explore how to make AI part of your creative process without being an expert in coding or data science. We will start by breaking down the most common myths and misconceptions about AI, followed by test-driving a new ideation process to help you create radically innovative products and customer experiences powered by AI and data.

Co-taught by Marc Blanchard, Global Head of Experience Design at Havas, and Marc Maleh, Global Director of Havas Cognitive (ITP Grad from 2005).