So now what? How to communicate and sell your big idea

At this point in camp you've probably got some killer ideas or a product you think could change the world, right? Right. So it's time to make a logo and watch that cash roll in right? Not so fast...

We're going to talk about how to use identity design to help clearly communicate your idea, craft a coherent story and ensure you stand out amongst your peers when trying to pitch that big idea both to investors and to the public.

I've been fortunate enough to help out on a lot of big identity projects and am excited to share whatever knowledge I can so we can see more ITP passion projects hitting the big-leagues and changing the world on a larger scale.