{"id":19630,"date":"2018-10-19T16:52:02","date_gmt":"2018-10-19T20:52:02","guid":{"rendered":"https:\/\/itp.nyu.edu\/opportunities\/?p=19630"},"modified":"2018-10-19T16:52:02","modified_gmt":"2018-10-19T20:52:02","slug":"job-prophet-senior-associate-digital-strategy","status":"publish","type":"post","link":"https:\/\/itp.nyu.edu\/opportunities\/2018\/10\/19\/job-prophet-senior-associate-digital-strategy\/","title":{"rendered":"JOB: Prophet, Senior Associate, Digital Strategy"},"content":{"rendered":"

Company Name:\u00a0<\/strong>
\nProphet<\/p>\n

Company Overview:\u00a0<\/strong>
\nProphet is a consultancy that helps clients find better ways to grow
\nby focusing on three important areas: creating relevant brand and
\ncustomer experiences, driving accelerated growth strategies and
\nleveraging digital as a transformative force in their business. We
\noperate differently than other consultancies, blending insight,
\nstrategy and creativity with an optimistic yet pragmatic approach. We
\nhave partnered with some of the world\u2019s most successful companies,
\nincluding Electrolux, T-Mobile, UBS, Gatorade and GE. With ten global
\noffices and more than 350 experts in marketing, innovation, digital
\nand design, we are able to bring together the right people with the
\nright experience to solve our clients\u2019 business challenges.
\nProphet.com<\/p>\n

Company Website:\u00a0<\/strong>
\nhttps:\/\/urldefense.proofpoint.com\/v2\/url?u=http-3A__www.prophet.com&d=DwIDaQ&c=slrrB7dE8n7gBJbeO0g-IQ&r=0Umh6M8SX4T_phclHawyU8HL5QBYZMCqrP5icxjCXO4&m=iRrS3UEjQ8UuuR59Zl4cHlL6iFTmQkq4gTellifGdTw&s=qde5WhufWNGOiTkTdVRF8qIsjEwrcqw840T4DRvlvTc&e=<\/a><\/p>\n

Job\/Internship Title:\u00a0<\/strong>
\nSenior Associate, Digital Strategy<\/p>\n

Job\/Internship Description:\u00a0<\/strong>
\nA Senior Associate in Digital Strategy is the primary creator of
\ndigital thinking and content for our client engagements. He\/she should
\nbe passionate about digital trends, and responsible for drawing from
\nvarious data points and insights to develop strategies and experiences
\nthat solve customer problems with the potential for commercial and
\nbrand impact.<\/p>\n

Senior Associates collaborate with a highly multi-disciplinary team
\ncomprised of data analysts, brand strategists, creative directors,
\nUX\/UI designers, among others to identify, design and activate digital
\nstrategies. Senior Associates also contribute to uncovering customer
\ninsight and data discovery by designing and conducting research plans
\nthat may include social listening, search analysis, web analytics,
\ndigital ethnography, CRM and other fact-finding methodologies.<\/p>\n

\u00a0 \u00a0 \u00a0 \u00a0 MAJOR RESPONSIBILITIES\u00a0<\/strong><\/p>\n

\u2022\u00a0 \u00a0 \u00a0 \u00a0Collaborate with multi-disciplinary teams to develop hypotheses,
\nconduct and manage research and analysis, and formulate insightful and
\nactionable recommendations for clients
\n\u2022\u00a0 \u00a0 \u00a0 \u00a0Gain deep understanding of client\u2019s customers through
\ninterviews, focus groups, as well as qualitative and quantitative
\nresearch methods
\n\u2022\u00a0 \u00a0 \u00a0 \u00a0Research and identify relevant trends that can inform and impact
\ndigital transformation within a company or industry
\n\u2022\u00a0 \u00a0 \u00a0 \u00a0Participate in problem solving process with broader team of
\nconsultants, using both analytical and creative techniques to get to
\ncompelling results
\n\u2022\u00a0 \u00a0 \u00a0 \u00a0Develop digital concepts starting with identifying opportunity
\nareas through to experience definition
\n\u2022\u00a0 \u00a0 \u00a0 \u00a0Present findings and recommendations to clients
\n\u2022\u00a0 \u00a0 \u00a0 \u00a0Contribute to key initiatives within the Digital Practice
\nincluding IP development, marketing, training and ongoing education
\nfor the practice and extended partner team
\n\u2022\u00a0 \u00a0 \u00a0 \u00a0Support new business initiatives by designing recommended
\napproaches and developing POVs supporting Prophet’s digital value
\nproposition<\/p>\n

Required Skills:\u00a0<\/strong>
\nIDEAL QUALIFICATIONS \/ EXPERIENCE
\n\u2022\u00a0 \u00a0 \u00a0 \u00a04 or more years of work experience, ideally with a leading\u00a0business or brand strategy consulting firm, digital agency, or corporate-side digital practice
\n\u2022\u00a0 \u00a0 \u00a0 \u00a0Knowledge of, and passion for, digital strategy as well as brand and marketing strategy and how they impact business outcomes
\n\u2022\u00a0 \u00a0 \u00a0 \u00a0Experience in developing a strategy as well as executing the tactical implications of that strategy
\n\u2022\u00a0 \u00a0 \u00a0 \u00a0Passion for creating outstanding user experiences, identifying use cases and leveraging them to develop strategies, along with functional\u00a0and business requirements
\n\u2022\u00a0 \u00a0 \u00a0 \u00a0Experience in digital persona development and mapping user\u00a0journeys to help uncover digital behaviors and opportunities
\n\u2022\u00a0 \u00a0 \u00a0 \u00a0Experience in agile or other test-and-learn or design-thinking\u00a0methodology to co-create with audiences and quickly develop testable\u00a0materials
\n\u2022\u00a0 \u00a0 \u00a0 \u00a0Able to develop navigation models and sketches that can inform\u00a0wireframe development, low-fi paper types and prototypes
\n\u2022\u00a0 \u00a0 \u00a0 \u00a0Well-developed research and analytical capabilities,\u00a0 problem-solving skills, and creative thinking
\n\u2022\u00a0 \u00a0 \u00a0 \u00a0Expertise in digital trends including paid, owned and earned\u00a0media, channel behaviors, search, tools, apps and emerging\u00a0technologies (wearables, iOT, Blockchain, etc.)
\n\u2022\u00a0 \u00a0 \u00a0 \u00a0Fluent in digital analytics tools \u2013 both native and 3rd party:\u00a0Google, Adobe, Social (Brandwatch, Sprinkl\u2019r, Facebook, etc.)
\n\u2022\u00a0 \u00a0 \u00a0 \u00a0A curious mind with an unrelenting commitment to get to the answer, to test new approaches, and push others\u2019 assumptions
\n\u2022\u00a0 \u00a0 \u00a0 \u00a0Superior communication skills, both verbal and written<\/p>\n

Type of Position:\u00a0<\/strong>
\nPaid<\/p>\n

Weekly Hourly Commitment:\u00a0<\/strong>
\nFull Time<\/p>\n

Application Instructions:\u00a0<\/strong>
\nPlease email resume to Alix Hahn at:
\nahahn@prophet.com<\/a><\/p>\n

<\/div>\n","protected":false},"excerpt":{"rendered":"

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