{"id":5189,"date":"2011-02-08T21:27:11","date_gmt":"2011-02-08T17:27:11","guid":{"rendered":"https:\/\/itp.nyu.edu\/opportunities\/?p=5189"},"modified":"2011-02-09T15:39:38","modified_gmt":"2011-02-09T19:39:38","slug":"job-director-of-ecommerce-nyc","status":"publish","type":"post","link":"https:\/\/itp.nyu.edu\/opportunities\/2011\/02\/08\/job-director-of-ecommerce-nyc\/","title":{"rendered":"JOB : Director of Ecommerce NYC"},"content":{"rendered":"<div>\n<p>Email Mayumi Ando &lt;<a href=\"mailto:mayumi@dylanscandybar.com\">mayumi@dylanscandybar.com<\/a>&gt; &#8211; let her know you heard about it through me on the ITP list<\/p>\n<p>======<\/p>\n<p>This position is all about branding\/marketing\/strategy\/merchandising &#8211; not programming. Only local\/tri-state area people. \u00a0(Basically means we&#8217;re not going to negotiate a relocation fee.)<\/p>\n<p>Please send salary requirement.<\/p>\n<p>This position is responsible for managing the profit and loss of DylansCandyBar.com, the eCommerce site for Dylan\u2019s Candy Bar. The individual will lead a consistent and engaging creative strategy from marketing to merchandising to operations with the objective of increasing website traffic, growing the consumer database, and driving sales and profitability.<\/p>\n<p><strong>Job Responsibilities:<\/strong><\/p>\n<p>Envision, define and oversee the growth strategy of our internet retail site, including feature-functionality, user interface, SEO, landing page optimization, effective online merchandising of products and promotions, and overall user experience.<\/p>\n<p>-Manage content strategy and promotional calendar.<\/p>\n<p>-Directly lead a small team on a fast paced, fast growing channel of distribution.<\/p>\n<p>-Provide the strategic leadership and execution necessary to deliver high end marketing performance, including SEO, PPC, affiliate and email marketing, providing a critical contribution to growth and profitability goals over the near and long-term.<\/p>\n<p>-Develop and manage community content on the site and within social media environments.<\/p>\n<p>-Develop and track key online metrics to ensure cost-effective gross profit enhancement to traffic acquisition and conversion cost ratio.<\/p>\n<p>-Communicate plans, programs, and results to the senior management team.<\/p>\n<p>-Work closely with the buying and marketing teams to ensure alignment of products and promotions across the business.<\/p>\n<p>-Work closely with Customer Service and Distribution teams to ensure timely and complete order fulfillment for all orders.<\/p>\n<p>-Demonstrate the ability to manage and maximize third party agencies to achieve profitable and cost effective outcomes.<\/p>\n<p>-Member of the senior management team of the company.<\/p>\n<p><strong>Job Requirements:<\/strong><\/p>\n<p>-Bachelor&#8217;s degree or higher<\/p>\n<p>-Minimum 4 years experience in retail ecommerce.<\/p>\n<p>-Familiarity with managing a p and l and budgeting.<\/p>\n<p>-Superb analytical skills and a pattern of fact-based decision-making.<\/p>\n<p>-Innovative, proactive, strong team player.<\/p>\n<p>-Solid knowledge of e-commerce marketing, online merchandising and business principles with proven success in the development and implementation of online marketing strategies.<\/p>\n<p>-Experience in consumer products or retail, food industry a plus.<\/p>\n<p>-Proven ability to lead and influence both projects and teams.<\/p>\n<p>-Exceptional communication skills; able to effectively communicate results, successes and improvement strategies to senior management.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Email Mayumi Ando &lt;mayumi@dylanscandybar.com&gt; &#8211; let her know you heard about it through me on the ITP list ====== This position is all about branding\/marketing\/strategy\/merchandising&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,8],"tags":[],"class_list":["post-5189","post","type-post","status-publish","format-standard","hentry","category-job","category-listserv","entry"],"_links":{"self":[{"href":"https:\/\/itp.nyu.edu\/opportunities\/wp-json\/wp\/v2\/posts\/5189","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/itp.nyu.edu\/opportunities\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/itp.nyu.edu\/opportunities\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/itp.nyu.edu\/opportunities\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/itp.nyu.edu\/opportunities\/wp-json\/wp\/v2\/comments?post=5189"}],"version-history":[{"count":0,"href":"https:\/\/itp.nyu.edu\/opportunities\/wp-json\/wp\/v2\/posts\/5189\/revisions"}],"wp:attachment":[{"href":"https:\/\/itp.nyu.edu\/opportunities\/wp-json\/wp\/v2\/media?parent=5189"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/itp.nyu.edu\/opportunities\/wp-json\/wp\/v2\/categories?post=5189"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/itp.nyu.edu\/opportunities\/wp-json\/wp\/v2\/tags?post=5189"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}