Maya Pruitt

How do we define creativity and how do we evaluate the creativity of others? We often put these decisions in the hands of judges, but who judges the judges? And how do we
judge ourselves? 180 is a web-based interactive experiment built to address these questions.

https://http://experience-180.appspot.com

Description

In 180, participants are guided through a 3-part experience facilitated through a website. They are first asked to perform a creative thinking exercise, then evaluate the creativity of those who participated before them, and finally take a moment of introspection to explain their evaluations. The user is asked to constantly perform 180° flips on their point of view, in order to gain a broader outlook of creativity.

My hypothesis is that all individuals have implicit models of creativity, meaning an internal definition of creativity and its criteria. The way a person evaluates creativity in others will always be compared against this model. With 180, I was interested in exploring how these models are created. What influences, biases, and subconscious perspectives form our intrinsic representations of creativity?

Using machine learning natural language processing algorithms, 180 takes user-input in the form of text and analyzes it to find links to scientific literature about creativity. It then presents back a symbolic DNA breakdown of the user’s implicit models of creativity to not only teach users about existing creativity research, but hopefully also teach them a little more about themselves.

Classes

Thesis Part 2: Production

Presentation Video

http://experience-180.appspot.com