Producing Participatory Media
H79.2482
Summer 2008
Tuesdays 3:15 PM - 6:10 PM
Room 447
Instructor: Shawn Van Every
Email: Shawn.Van.Every@nyu.edu
Office Hours: Wednesdays 2-4 PM or by appointment
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Class Wiki
Class Listserv -
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Class Blog
Description
Traditional broadcast media (television and radio) are in a time of transition. Broadcast is being pushed in new directions by the increasing ease of producing compelling material, and by the interactive and social nature of the internet. Blogs and other internet based social networks have given rise to an audience that is eager to engage with and participate in the creation of media. This appetite is quickly moving into the realm of television and radio with new avenues for distribution and new means for audience interaction offering serious challenges to traditional broadcast.
The goal of this course is to introduce students to new technologies and methods for creating participatory media and making it available. Students will develop new ideas for helping this transition along both on the internet and in the traditional broadcast space. This course will have weekly assignments, student presentations, guest speakers and will culminate with group projects.
Grades
Grades will be determined according to the following breakdown:
-Regular Assignments 25%
-Mid-Term Paper 15%
-Participation and Attendance 20%
-Presentation 15%
-Final Project 25%
Weblog
It is expected that everyone in the class will create and maintain a blog for their assignments. Also, we have a class blog that I hope you will all contribute thoughts and interesting items to. This is a very fast moving space we will all need each others help to keep abreast of what is going on. Visit this page to setup a username and password on this for yourself. Once you have done that, drop me a note and I will give you posting privileges and link to each of your blogs in the "blog roll" so we have a quick reference.
Also, enter your name, preferred email address and the URL to your blog (you can always edit this later) on the class wiki
Listserv
This class is very participatory in nature and discussions will certainly take place outside of the classroom. Along with the blog, one of the primary vehicles for these discussions (as well as administrative issues) will be the listserv.
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Laptops and WiFi
I love having WiFi available and I think it is a valuable tool for use in the classroom. Unfortunately, it can very easily be a distraction as well. ITP has instituted as default a no laptop use in the classroom rule. We are going to break that rule and instead stick to the following rule: No laptop use when other students are presenting and during discussions. At other times, following along with class notes and related activities is acceptable.
Weekly Assignments
We will have weekly assignments that are relevant to the previous weeks material. Due to the fact that we are exploring this material from both a production and audience standpoint. This means that for each assignment you need to both produce something and comment on other people's pieces (via their blog). Assignments are required and turning in an assignment late will adversely affect your grade.
Attendance
Attendance is mandatory. Please inform me via email if you are going to miss a class. Habitually showing up late for class or an excessive number of absences will adversely affect your grade.
Class Participation
As if I haven't said this enough. This class will be participatory, you are expected to participate in discussions and give feedback to other students both in class and via their project blogs. This (along with attendance) is 20% of your overall grade.
Paper
There will be a short paper, no more than 5 pages, due on July 24. Although the specific topic is left up to you, some topic suggestions are as follows:
-A response to one of the assigned readings or suggested books
-A tool or project idea (relating to the class material)
-An idea for adding audience participation to an existing television or radio program
Presentations
Starting on the 3rd class, we will have weekly student presentations. I will divide the class up into pairs and each week one will give a 15 minute presentation about one of the following:
-A new participatory media technology (software, hardware or website).
-Content that is particularly compelling in the context of the class
If you are really stuck for ideas, we can do some brainstorming. Of course, the best ideas are those that relate to your background or interests. I will randomly select the groups and schedule the presentations by the second class.
Final Projects
This class will culminate with group projects. It is expected that these will be both technology and content driven. Projects such as the development of a tool or a vehicle for interaction will be considered but should be used in combination with content elements.
Books
The following books are suggested reading for the class (I will assign weekly readings via handouts and online articles rather than directly from these texts). They make great material for further study, papers and presentations:
We the Media, Dan Gillmor 2004 (Website/Blog) - (We the Media can be entirely downloaded for free: http://www.oreilly.com/catalog/wemedia/book/index.csp)
Darknet, J.D. Lasica 2005 (Website/Blog) -
(A good portion of Darknet is available online: Mini-book chapters)
Television Disrupted, Shelly Palmer 2006 (Website/Blog)
Convergence Culture, Henry Jenkins, 2006 (Website/Blog)
The Long Tail, Chris Anderson, 2006 (Website/Blog)
The Future of Web Video, Scott Kirsner, 2006 (Website/Blog)
There is also a peer created list on the wiki. Feel free to add to it.
Websites, Mailing lists and so on..
There are too many to list, here are a couple that will get you started:
Radio and The Internet Newsletter (RAIN)
ITV Today
del.icio.us/tag/participatorymedia
There is also a peer created list on the wiki. Feel free to add to it!
Although not explicitly required reading, various web resources are essential for further understanding and will help immensely in class discussions. They also help in finding great material for papers and presentations.
The class blog on the other hand is be required reading, keep an eye on it.
Class Schedule
The class will be structured as follows: The first half, exploring emerging media related technologies available on the internet. The second half, thinking about and developing new ideas for how these tools might be used.
Class 1 - July 1
Topics:
- Introductions
- Syllabus
- Examples
- Blogging and RSS
Handout
Assignments:
Class 2 - July 3
Topics: The current state of affairs. Emerging Practices of Internet based Media
- Audio Blogging
- RSS
- Podcasting
- Pod Safe Music
- Video Blogging
Handout
- Create an audio piece and post to your blog. Make sure it shows up as an enclosure in your RSS feed.
- Download and install a podcast aggregator and subscribe to some podcasts. (Your classmate's feeds would be a great place to start.)
- Have a look at various Barak Obama and John McCain themed videos online. Write a blog post about what you find interesting/disturbing/compelling.
- Read the Lumiere Manifesto look at the videos and make comments on your blog.
Class 3 - July 8
Topics: The current state of affairs. Emerging Practices of Internet based Media
- Online and Desktop Aggregators
- Flash Video
- JavaScript
Handout
- Download and install a video blog aggregator and subscribe to some feeds.
- Read The Future of Independent Media by Andrew Blau. Write a short blog entry about it.
- Create a video piece and post to your blog (make sure it shows up as an enclosure in your RSS feed and works with the various aggregators).
Class 4 - July 10
Topics: Catch-up.. Finish Class 3
- Create something using Video or Audio that utilizes Flash, JavaScript or something similar to push the concepts of Video Blogging and Podcasting further.
Class 5 - July 15
Topics: Emulating broadcast on the net. The Nut and Bolts of Streaming
Outside Guest: Joost
- Network architectures
- Streaming protocols
- The servers
- The codecs
- Bitrate and bandwidth
- QuickTime Streaming
- Setup of the class stream and chat
- Flash Streaming
Handout
Assignments:
- Find some sites utilizing streaming media and write a blog entry about what it (What you like, dislike, how it could be better, etc.). You might find this interesting: Live TV is dead, and we're noticing the smell
- Create a blog entry describing a different use of streaming media (not emulating a television or radio show) of your own imagining.
- Try out the streaming kit in combination with our QT streaming server account.
Class 6 - July 17
Topics: Continuation of class 5.
Outside Guest: Ze Frank
Assignments:
- Use Live Streaming in combination with some basic interaction technologies covered in class to go beyond the emulation of television or radio.
- Write a blog entry about your experiences.
Class 7 - July 22
Topics: PHP and APIs
- PHP 101
- Aggregator APIs (YouTube/Blip)
- Transcoding
Handout
Assignments:
Class 8 - July 24
Paper's Due
Outside Guest: Jonny Goldstein
Topics: Continuation of Class 7
Assignments:
- Create and Meet with your group. Come up with 3 DIFFERENT project ideas and come to class prepared to discuss. Text, Images, Diagrams, References are good supplemental materials.
Class 9 - July 29
Topics: Telephone as Production Tool and P2P
- Final Project Discussion
- Mobile phone media production and delivery: MMS, Moblogging and more..
- Mobile Video Streaming
- Peer to Peer
Handout
Assignments:
- Get up and running with some form of mobile content creation and uploading to the internet.
- Decide and refine your final project idea and prepare to present to class
Class 10 - July 31
Topics: Television in Transition, Interactive Television and Internet based interaction
- Show Final Project work in progress
- Final Project Discussion
- Distribution Changes - HDTV, DTV, IPTV
- Consumption Changes - VoD, DVR/PVR, Home Media Adapters
- The current state of Interactive Television: MHP, OCAP, Enhanced TV, Websites, Fansites, SMS and Chat
Handout
Assignments:
- Work on final projects
- Group meetings with instructor, discuss content, technical details and logistics for final project: Sign-up
Class 11 - August 5
Topics: Final Project Walk Through and Presentation Preparations
- Technical grab bag, topics related to final projects
Assignments:
Class 12 - August 7
Final Project Presentations (Expect guests)