Proud Aiemruksa

RESIDENT RESEARCHER

Website : www.chanyanuch.com
LinkedIn : www.linkedin.com/in/c-aiemruksa

Chanyanuch Aiemruksa (Proud) is a Thai-born product designer and creative technologist who believes good design should be functional, emotionally resonant—and ideally a little fun.  A proud Fulbright Scholar (pun intended), she blends emotional storytelling, emerging tech, and playful experimentation across UX/UI, product strategy, and interactive installations.

She likes building silly things (absurd cookie dunkers) but also serious ones (AI-powered emotional landscapes – her thesis) and believes the best work lives in the balance between both. Whether in a classroom, lab, or museum, her projects invite people to reflect, explore, and giggle often all at once.

Her work has been exhibited at the American Museum of Natural History, Wikipedia Day, and HSNY

Currently based in New York, Proud fluent in emotionally intelligent systems, participatory installations, joyful tools for care and connection and semi-impressive in Thai, Japanese, Chinese, Spanish, Korean, and Meow (just enough to impress). With that being said, she occasionally has a communication glitch ( depends on Mercury retrograde)

Philosophy:

Build with intention. Lead with empathy. Always add cat memes.