Inside Family Mart

You don't actually know what the staff are doing.

Qingyu Peng

http://imanas.shanghai.nyu.edu/~qp274/week14/doc/

Description

This short documentary looks into the everyday experience of Family Mart staff. It reveals some tricks and techniques that you might not know about as a customer. Working in the convenient store is not always butterflies and sunshine.

The video on the left serves as a content index, at certain point a button will appear to guide the user to a corresponding clip. Videos on the right each introduces one Family Mart technique. In the last video, staff share their feelings and opinions about the industry.

IMA/IMB Shanghai
Communications Lab
Narrative/Storytelling