Customizing Sneakers by AR
Project Name : Just Do It.
Don't hesitate when you customize your sneakers by AR!
This is a mobile AR experience that enables people to do customizing their sneakers more easily. During having a number of interviews with sneaker-heads, we realized that they have been hesitating to paint or paste some elements to their sneakers. Moreover, customizing sneakers is not easy in reality in terms of time, cost consuming and artistic output. Consequently, we believe our projects will be a great solution for them, augmenting reality which enables them to custom their shoes without any hesitations. This experience is a new way that allows users to try physical interaction with real objects by AR.
Magic Windows and Mixed-Up Realities