This course is an analysis of changing trends in marketing ranging from corporate social responsibility to guerrilla and viral marketing. Discussion of theoretical concepts are applied through fieldwork and project-based learning. Guest lectures on emerging topics are featured.

Media, Culture & Communication (Undergraduate)
4 credits – 15 Weeks

Sections (Spring 2025)

MCC-UE 1760-000 (8383)
01/21/2025 – 05/06/2025 Wed
4:00 PM – 7:00 PM (Late afternoon)
at Washington Square
Instructed by Hashim, Sara

MCC-UE 1760-000 (8385)
01/21/2025 – 05/06/2025 Fri
11:00 AM – 1:00 PM (Morning)
at Washington Square
Instructed by Wolfe, Samantha

MCC-UE 1760-000 (8387)
01/21/2025 – 05/06/2025 Tue
6:00 PM – 8:00 PM (Evening)
at Online
Instructed by Moore, Jessica

MCC-UE 1760-000 (22789)
01/21/2025 – 05/06/2025 Wed
2:00 PM – 4:00 PM (Early afternoon)
at Online
Instructed by