Innovations in Marketing (MCC-UE 1760)

This course is an analysis of changing trends in marketing ranging from corporate social responsibility to guerrilla and viral marketing. Discussion of theoretical concepts are applied through fieldwork and project-based learning. Guest lectures on emerging topics are featured.

Media, Culture & Communication (Undergraduate)
4 credits – 14 Weeks

Sections (Fall 2024)


MCC-UE 1760-000 (14021)
09/03/2024 – 12/12/2024 Wed
6:00 PM – 8:00 PM (Evening)
at Washington Square
Instructed by Family, Cheryl


MCC-UE 1760-000 (14022)
09/03/2024 – 12/12/2024 Wed
4:00 PM – 7:00 PM (Late afternoon)
at Washington Square
Instructed by Hashim, Sara


MCC-UE 1760-000 (14023)
09/03/2024 – 12/12/2024 Fri
11:00 AM – 1:00 PM (Morning)
at Washington Square
Instructed by Wolfe, Samantha


MCC-UE 1760-000 (14024)
09/03/2024 – 12/12/2024 Tue
6:00 PM – 8:00 PM (Evening)
at Online
Instructed by Moore, Jessica