This course is an analysis of changing trends in marketing ranging from corporate social responsibility to guerrilla and viral marketing. Discussion of theoretical concepts are applied through fieldwork and project-based learning. Guest lectures on emerging topics are featured.
Media, Culture & Communication (Undergraduate)
4 credits – 15 Weeks
Sections (Spring 2025)
MCC-UE 1760-000 (8383)01/21/2025 – 05/06/2025 Wed4:00 PM – 7:00 PM (Late afternoon)at Washington SquareInstructed by Hashim, Sara
MCC-UE 1760-000 (8385)01/21/2025 – 05/06/2025 Fri11:00 AM – 1:00 PM (Morning)at Washington SquareInstructed by Wolfe, Samantha
MCC-UE 1760-000 (8387)01/21/2025 – 05/06/2025 Tue6:00 PM – 8:00 PM (Evening)at OnlineInstructed by Moore, Jessica
MCC-UE 1760-000 (22789)01/21/2025 – 05/06/2025 Wed2:00 PM – 4:00 PM (Early afternoon)at OnlineInstructed by