This course is an analysis of changing trends in marketing ranging from corporate social responsibility to guerrilla and viral marketing. Discussion of theoretical concepts are applied through fieldwork and project-based learning. Guest lectures on emerging topics are featured.

Media, Culture & Communication (Undergraduate) 4 credits - 14 Weeks

Sections (Fall 2025)

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MCC-UE 1760-000 (8083)
09/02/2025 - 12/11/2025 Wed
6:00 PM - 8:00 PM (Evening)
at Washington Square
Instructed by Family, Cheryl

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MCC-UE 1760-000 (8084)
09/02/2025 - 12/11/2025 Wed
4:00 PM - 7:00 PM (Late afternoon)
at Washington Square
Instructed by Hashim, Sara

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MCC-UE 1760-000 (8085)
09/02/2025 - 12/11/2025 Fri
11:00 AM - 1:00 PM (Morning)
at Washington Square
Instructed by Wolfe, Samantha

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MCC-UE 1760-000 (8086)
09/02/2025 - 12/11/2025 Tue
6:00 PM - 8:00 PM (Evening)
at Online
Instructed by Moore, Jessica