Experience Studio (IMBX-SHU 108)

Experience Studio engages students in an immersive learning experience that brings them outside the classroom and into the community. This project-based course provides an opportunity for students to learn about experience design in practice. They will (1) engage in field experience with a community partner, exploring the theoretical and practical underpinnings of experience design through readings, guest talks, field trips, and reflective practice. Drawing from their field research learnings, students (2) produce a project that addresses a real-world challenge, through processes such as rapid prototyping, user testing, and customer research (informed by skills and insights from the initial experience). This course can be taken repeatedly as it will be offered by different instructors in collaboration with different course partners each semester. For the upcoming semester’s offerings, please visit: http://creativityandinnovation.shanghai.nyu.edu/experiencestudio. Prerequisite: None Fulfillment: IMA/IMB elective. (open to all; no prerequisites)

Interactive Media and Business (Undergraduate)
2 credits – 8 Weeks

Sections (Spring 2022)


IMBX-SHU 108-000 (23457)
01/24/2022 – 03/18/2022 Fri
2:00 PM – 5:00 PM (Early afternoon)
at Shanghai
Instructed by Ruthmann, Alex


IMBX-SHU 108-000 (23455)
03/21/2022 – 05/13/2022 Fri
2:00 PM – 5:00 PM (Early afternoon)
at Shanghai
Instructed by Tsiang, Emily


IMBX-SHU 108-000 (23456)
03/21/2022 – 05/13/2022 Fri
2:00 PM – 5:00 PM (Early afternoon)
at Shanghai
Instructed by Tsiang, Emily

Creative Learning Design (IMBX-SHU 241)

This practical, hands-on course will explore questions such as: How can we design engaging, creative learning experiences that are relevant to the cultural goals and needs of today’s youth in China, while laying the foundation for creative learning for the workforce of tomorrow? What are engaging, effective creative learning resources, and how are they best implemented in Chinese learning settings? How can we take advantage of young people’s near ubiquitous love of the arts to facilitate creative learning?’ In this course, students will work in teams to design digital learning resources and experience designs at the intersection of music, coding, arts, and technology. The course will begin with an introduction to emerging trends in learner engagement and design-based research, especially related to web- and mobile-based musical experiences and principles of making music with new media. Innovations in and applications of musical interaction, interactive technologies, user-centered design & engagement, scaffolded learning, creative learning, pedagogies of play and making, and educational entrepreneurship will also be explored. Students will work together in teams and paired with a partner audience of learners and teachers in Shanghai drawn from local and regional international schools, ed-tech startups, and cultural partners. Together they will assess the needs and opportunities of partner students and teachers, and engage in a two-stage iterative, reflective co-design process prototyping custom learning resources and experience designs with their partner end users. At the end of the course, students will present and demo their learning resources as part of a public showcase to an external audience of partners, educators, technologists, musicians, entrepreneurs, and experience designers in Shanghai. Prerequisites: None. Fulfillment: IMA Major Electives; IMB Major Business Elective/Interactive Media Elective; Business and Finance Major Non-Finance Electives; Business and Marketing Major Non-Marketing Electives.

Interactive Media and Business (Undergraduate)
4 credits – 16 Weeks

Sections (Spring 2022)


IMBX-SHU 241-000 (17770)
01/24/2022 – 05/13/2022 Wed
9:00 AM – 12:00 AM (Morning)
at Shanghai
Instructed by Ruthmann, Alex