Design Your NYU Shanghai (IMBX-SHU 1)

Design Your NYU Shanghai is a first-year course to help you make the most out of your college experience. You’ll be introduced to design thinking as a creative approach to explore majors and interests, craft global opportunities, and engage in intercultural connections. This action-oriented course uses rapid prototyping and reflection activities to ignite personal growth as you navigate this transformative time of your life.

Interactive Media and Business (Undergraduate)
1 credits – 15 Weeks

Sections (Fall 2021)


IMBX-SHU 1-000 (27175)
08/30/2021 – 12/10/2021 Tue
9:00 PM – 10:00 PM (Evening)
at Shanghai
Instructed by Tsiang, Emily

Experience Studio (IMBX-SHU 108)

Experience Studio engages students in an immersive learning experience that brings them outside the classroom and into the community. This project-based course provides an opportunity for students to learn about experience design in practice. They will (1) engage in field experience with a community partner, exploring the theoretical and practical underpinnings of experience design through readings, guest talks, field trips, and reflective practice. Drawing from their field research learnings, students (2) produce a project that addresses a real-world challenge, through processes such as rapid prototyping, user testing, and customer research (informed by skills and insights from the initial experience). This course can be taken repeatedly as it will be offered by different instructors in collaboration with different course partners each semester. For the upcoming semester’s offerings, please visit: http://creativityandinnovation.shanghai.nyu.edu/experiencestudio. Prerequisite: None Fulfillment: IMA/IMB elective. (open to all; no prerequisites)

Interactive Media and Business (Undergraduate)
2 credits – 8 Weeks

Sections (Spring 2022)


IMBX-SHU 108-000 (23457)
01/24/2022 – 03/18/2022 Fri
2:00 PM – 5:00 PM (Early afternoon)
at Shanghai
Instructed by Ruthmann, Alex


IMBX-SHU 108-000 (23455)
03/21/2022 – 05/13/2022 Fri
2:00 PM – 5:00 PM (Early afternoon)
at Shanghai
Instructed by Tsiang, Emily


IMBX-SHU 108-000 (23456)
03/21/2022 – 05/13/2022 Fri
2:00 PM – 5:00 PM (Early afternoon)
at Shanghai
Instructed by Tsiang, Emily

Life Design (IMBX-SHU 101)

This course is about designing your life. What if you used the same innovation principles that startups use and applied them to your own lives? Students are introduced to design thinking as a framework to process their college experience and explore life after graduation. This course will use rapid prototyping methods to test out career interests, engage in behavior design, and ideate on multiple futures. The course will be delivered in a studio setup with in-class design workshops, group discussions, personal reflection, individual coaching and field trips. Prerequisite: None. Fulfillment: IMA Major Electives; IMB Major Business Elective/Interactive Media Elective; Business and Finance Major Non-Finance Electives; Business and Marketing Major Non-Marketing Electives.

Interactive Media and Business (Undergraduate)
4 credits – 16 Weeks

Sections (Spring 2022)


IMBX-SHU 101-000 (17714)
01/24/2022 – 05/13/2022 Mon
1:00 PM – 4:00 PM (Early afternoon)
at Shanghai
Instructed by Tsiang, Emily