Category Archives: IMA Electives (Legacy Structure – Seminar/Studies)

Courses that count in IMA’s Seminar/Studies category

Media and the Environment (MCC-UE 1027)

Credits: 4
Duration: 15 Weeks
Dates: Tue,Thu

The course investigates dominant critical perspectives within the field of Environmental Communication, the premise of which is that the way we communicate powerfully impacts our perceptions of the “natural” world, and that these perceptions shape the way we define our relationships to nature. We access various conceptual frameworks for addressing questions of environment, culture, and communication. Students explore topics such as nature/wildlife tourism, consumerism, representations of the environment in popular culture, and environmental activism.

Media, Culture & Communication (Undergraduate)
4 credits – 15 Weeks

IMA Electives IMA Electives (Legacy Structure - Seminar/Studies) Spring 2026 Undergraduate

Global Media Seminar: East-Central Europe (MCC-UE 9453)

Credits: 4
Duration: 14 Weeks
Dates: Mon

The course addresses issues and perspectives in global communication, a rapidly evolving field. Students critically assess shifts in national, regional, and international media patterns of production, distribution, and consumption over time, and critically analyze the tumultuous contemporary global communication environment. Topics include national and global media consolidation, cultural implications of globalization, international broadcasting, information flows, law and regulation, and emerging technologies. The focus of the course is international.

Media, Culture & Communication (Undergraduate)
4 credits – 14 Weeks

Fall 2025 IMA Electives IMA Electives (Legacy Structure - Seminar/Studies) Spring 2026 Undergraduate

Global Media Seminar: Media & Cultural Globalization in France (MCC-UE 9454)

Credits: 4
Duration: 14 Weeks
Dates: Mon

The course introduces students to the basic structures and practices of media in Europe and their relationship to everyday social life. Specific case studies highlight current trends in the production, distribution, consumption, and regulation of media. Topics include: national and regional idioms in a range of media genres, from entertainment to advertising and publicity, to news and information; legal norms regarding content and freedom of expression; pirate and independent media; and innovations and emerging practices in digital media.

Media, Culture & Communication (Undergraduate)
4 credits – 14 Weeks

Fall 2025 IMA Electives IMA Electives (Legacy Structure - Seminar/Studies) Spring 2026 Undergraduate

Global Media Seminar: Media Activism and Democracy (MCC-UE 9452)

Credits: 4
Duration: 14 Weeks
Dates: Tue

The course on “Media, Activism & Democracy” aims at, first, introducing students to the complex and fascinating topic of civil society activism; second, at illustrating them the linkages between activism and media; third, at showing them the impact of civil society’s advocacy on contemporary political systems. In a nutshell, the course aims at providing students with a closer understanding of the civil society activism-media-politics conundrums at the national and global levels.

Media, Culture & Communication (Undergraduate)
4 credits – 14 Weeks

Fall 2025 IMA Electives IMA Electives (Legacy Structure - Seminar/Studies) Liberal Arts & Sciences - Electives Spring 2026 Undergraduate

Architecture as Media: (MCC-UE 1030)

Credits: 4
Duration: 15 Weeks
Dates: Tue,Thu

This class reads architecture and the built environment through the lenses of media, communication, and culture, departing from the proposition that spaces communicate meaningfully and are in conversation with the social. From Gothic cathedrals to suburban shopping malls to homes, factories, skyscrapers and digital cities, students acquire a vocabulary for relating representations and practices, symbols and structures, and for identifying the ideological and aesthetic positions that produce settings for everyday life.

Media, Culture & Communication (Undergraduate)
4 credits – 15 Weeks

Fall 2025 IMA Electives IMA Electives (Legacy Structure - Seminar/Studies) Spring 2026 Undergraduate
Fall 2019 Fall 2020 Spring 2019 Spring 2020

Culture, Media and Globalization (MCC-UE 9400)

A veritable buzzword globalization refers to several newly emerged trends. To name the three most visible ones these are the economy, culture and politics. Media do not only describe and interpret globalization but also are its important part. A study of globalization is inherently diverse and eclectic. So is this course. Students will read, watch, analyze and discuss. In class discussions and writings they are expected to engage questions connected to globalization, culture and the media. Through a series of lectures and discussions the course explores how the process of globalization transforms the media and examines the impact of new technologies on global communications. Emphasizing the transnational context of media and culture the course approaches global media and cultural production from a wide range of theoretical frameworks relevant to contemporary condition.

Media, Culture & Communication (Undergraduate)
4 credits – 14 Weeks

Sections (Spring 2019)

MCC-UE 9400-000 (12588)02/04/2019 – 05/16/2019 Mon,Wed2:00 PM – 4:00 PM (Early afternoon)at NYU London (Global)Instructed by

MCC-UE 9400-000 (25657)02/04/2019 – 05/16/2019 Mon,Wed1:00 PM – 2:00 PM (Early afternoon)at NYU London (Global)Instructed by

IMA Electives IMA Electives (Legacy Structure - Seminar/Studies) Liberal Arts & Sciences - Electives Undergraduate
Fall 2019 Fall 2020 Spring 2020 Spring 2022

Media and Cultural Analysis (MCC-UE 9014)

This course provides an overview of critical thinking on contemporary media production, media outcomes and media systems. Introduce theoretical approaches and practice used to analyze the content, structure, and context of media in society. We will explore factors shaping media texts, including: politics, economics, technology, and cultural traditions. The dominant critical perspectives that contribute to our understanding of media will be read, discussed, and employed. The course has three broad objectives: 1. Develop a critical awareness of media environments, 2. develop a familiarity with concepts, themes and theoretical approaches of media criticism, and the terms associated with these approaches and 3. develop an ability to adopt and adapt these frameworks in your own analyses of mediated communication.

Media, Culture & Communication (Undergraduate)
4 credits – 15 Weeks

Sections (Spring 2022)

MCC-UE 9014-000 (22886)01/25/2022 – 05/09/2022 Mon9:00 AM – 11:00 AM (Morning)at NYU Prague (Global)Instructed by Trampota, Tomas

IMA Electives IMA Electives (Legacy Structure - Seminar/Studies) Undergraduate

Advertising & Marketing (MCC-UE 1775)

Credits: 4
Duration: 15 Weeks
Dates: Mon,Wed
Credits: 4
Duration: 15 Weeks
Dates: Mon,Wed

An introduction to the professions of marketing, promotion, and advertising, with an emphasis on industry structure, branding, integrated marketing communication, effective techniques, and changing communication strategies.

Media, Culture & Communication (Undergraduate)
4 credits – 15 Weeks

Fall 2025 IMA Electives IMA Electives (Legacy Structure - Seminar/Studies) Spring 2026 Undergraduate
Fall 2019 Fall 2020 Fall 2023 Spring 2020 Spring 2021 Spring 2022

History of Media & Comm (MCC-UE 3)

This course introduces students to key concepts in history of media and communication, and to the stakes of historical inquiry. Rather than tracing a necessarily selective historical arc from alphabet to Internet or from cave painting to coding, the course is organized around an exploration of case studies in context.

Media, Culture & Communication (Undergraduate)
4 credits – 14 Weeks

Sections (Fall 2023)

MCC-UE 3-000 (10672)09/05/2023 – 12/15/2023 Mon,Wed2:00 PM – 3:00 PM (Early afternoon)at Washington SquareInstructed by Ali, Isra

MCC-UE 3-000 (11292)09/05/2023 – 12/15/2023 Fri8:00 AM – 9:00 AM (Morning)at Washington SquareInstructed by Sinett, Arel

MCC-UE 3-000 (11293)09/05/2023 – 12/15/2023 Fri9:00 AM – 10:00 AM (Morning)at Washington SquareInstructed by Sinett, Arel

MCC-UE 3-000 (11294)09/05/2023 – 12/15/2023 Fri8:00 AM – 9:00 AM (Morning)at Washington SquareInstructed by Ozkiral, Alijan

MCC-UE 3-000 (11295)09/05/2023 – 12/15/2023 Fri9:00 AM – 10:00 AM (Morning)at Washington SquareInstructed by Ozkiral, Alijan

MCC-UE 3-000 (11296)09/05/2023 – 12/15/2023 Fri12:00 AM – 1:00 PM (Early afternoon)at Washington SquareInstructed by Chenery, Ashley

MCC-UE 3-000 (11376)09/05/2023 – 12/15/2023 Fri2:00 PM – 3:00 PM (Early afternoon)at Washington SquareInstructed by Chenery, Ashley

MCC-UE 3-000 (11377)09/05/2023 – 12/15/2023 Tue,Thu2:00 PM – 3:00 PM (Early afternoon)at Brooklyn CampusInstructed by Fotsch, Paul

IMA Electives IMA Electives (Legacy Structure - Seminar/Studies) Undergraduate

Rise of Internet Media (MCC-UE 1571)

Credits: 4
Duration: 15 Weeks
Dates: Mon

This course examines the emergence of the Internet as a commercial business. It pays particular attention to the various business models and practices employed in media-related enterprises, tracing their development from the late 1990s to the most recent strategies and trends. Case studies include the Internet Service Providers (ISPs), portals, search engines, early game platforms, the Internet presence of traditional media organizations, and social network platforms.

Media, Culture & Communication (Undergraduate)
4 credits – 15 Weeks

IMA Electives IMA Electives (Legacy Structure - Seminar/Studies) Liberal Arts & Sciences - Electives Societies & the Social Sciences Spring 2026 Undergraduate

Media Activism & Social Movements (MCC-UE 1826)

Credits: 4
Duration: 15 Weeks
Dates: Tue,Thu

This interactive, discussion-oriented course addresses the politics and tactics underlying five broad categories of media activism: media interventions at the levels of representation, labor relations, policy, strategic communication, and “alternative” media making. The course surveys the existing scholarship on media activism, and undertakes close analyses of actual activist practices within both old and new media. We examine a wide-range of digital media as well as local, national, and global media activist institutions.

Media, Culture & Communication (Undergraduate)
4 credits – 15 Weeks

IMA Electives IMA Electives (Legacy Structure - Seminar/Studies) Spring 2026 Undergraduate
Fall 2019 Fall 2020 Spring 2020 Spring 2021

Privacy and Media (MCC-UE 1303)

Few values have been as unalterably disturbed as privacy by developments in new media and other information technologies. This course presents an inquiry into the impact of information and digital communications technologies upon privacy and its meanings. In order to examine at a deep level technology’s place in society and the complex ways that technology and privacy each shape the other in interactive cycles of cause and effect. Philosophical analysis is balanced with significant contributions by legal scholars, computer scientists, social scientists, and popular social critics.

Media, Culture & Communication (Undergraduate)
4 credits – 15 Weeks

IMA Electives IMA Electives (Legacy Structure - Seminar/Studies) Undergraduate

Postcolonial Visual Culture (MCC-UE 1403)

Credits: 4
Duration: 15 Weeks
Dates: Tue,Thu

This class addresses how colonialism and postcolonialism are shaped and mediated through images and the gaze. The dynamics of colonial history motivate and shape colonial and postcolonial perceptions and influence their patterns of global circulation when the boundary between the world out there and the nation at home is increasingly blurred. Course surveys a range of image texts through various media (photography, television, cinema) and sites (war, the harem, refugee camps, prisons, disasters); nationalist mobilization, counter-insurgency, urban conflict, disaster management, the prison system, and the war on terror.

Media, Culture & Communication (Undergraduate)
4 credits – 15 Weeks

IMA Electives IMA Electives (Legacy Structure - Seminar/Studies) Spring 2026 Undergraduate
Fall 2019 Spring 2024

Amateur Media (MCC-UE 1024)

This course will track the various manifestations of media amateurism over time and medium, while also exploring theoretical concerns and cultural discourses that surround their work and social construction, especially in relation to notions of professionalism, community, networks, artistic practice, collectivism, and marginalization.

Media, Culture & Communication (Undergraduate)
4 credits – 15 Weeks

Sections (Spring 2024)

MCC-UE 1024-000 (11391)01/22/2024 – 05/06/2024 Tue,Thu3:00 PM – 4:00 PM (Late afternoon)at Washington SquareInstructed by Resendiz, Ramon

IMA Electives IMA Electives (Legacy Structure - Seminar/Studies) Undergraduate
Fall 2019 Fall 2020 Spring 2020 Spring 2021 Summer 2024

Interpersonal Comm (MCC-UE 1830)

The application of various systems of communication analysis to specific behavioral situations. Through the case-study method, students apply communication theories and models to practical, everyday situations.

Media, Culture & Communication (Undergraduate)
4 credits – 12 Weeks

Sections (Summer 2024)

MCC-UE 1830-000 (5313)at Washington SquareInstructed by

MCC-UE 1830-000 (5312)07/03/2024 – 08/15/2024 Mon,Wed9:00 AM – 12:00 AM (Morning)at Washington SquareInstructed by Kurlenkova, Aleksandra

MCC-UE 1830-000 (5721)07/03/2024 – 08/15/2024 Mon,Wed9:00 AM – 12:00 AM (Morning)at Washington SquareInstructed by Kurlenkova, Aleksandra

IMA Electives IMA Electives (Legacy Structure - Seminar/Studies) Undergraduate
Fall 2019 Fall 2020 Spring 2020 Spring 2021

Persuasion (MCC-UE 1808)

Analysis of factors inherent in the persuasive process, examination and application of these factors in presentations. Hours are arranged for student evaluation and practice.

Media, Culture & Communication (Undergraduate)
4 credits – 15 Weeks

Sections (Spring 2021)

MCC-UE 1808-000 (11476)01/28/2021 – 05/10/2021 Tue,Thu3:00 PM – 4:00 PM (Late afternoon)at Washington SquareInstructed by Strugatz-Seplow, Beth

MCC-UE 1808-000 (26067)at Washington SquareInstructed by

MCC-UE 1808-000 (26073)01/28/2021 – 05/10/2021 Tue,Thu3:00 PM – 4:00 PM (Late afternoon)at Washington SquareInstructed by Strugatz-Seplow, Beth

IMA Electives IMA Electives (Legacy Structure - Seminar/Studies) Undergraduate

Innovations in Marketing (MCC-UE 1760)

Credits: 4
Duration: 15 Weeks
Dates: Wed
Credits: 4
Duration: 15 Weeks
Dates: Wed,Fri
Credits: 4
Duration: 15 Weeks
Dates: Wed,Fri,Tue
Credits: 4
Duration: 15 Weeks
Dates: Wed,Fri,Tue

This course is an analysis of changing trends in marketing ranging from corporate social responsibility to guerrilla and viral marketing. Discussion of theoretical concepts are applied through fieldwork and project-based learning. Guest lectures on emerging topics are featured.

Media, Culture & Communication (Undergraduate)
4 credits – 15 Weeks

Fall 2025 IMA Electives IMA Electives (Legacy Structure - Seminar/Studies) Liberal Arts & Sciences - Electives Societies & the Social Sciences Spring 2026 Undergraduate
Fall 2019 Fall 2020 Spring 2020 Spring 2021

Argumentation and Debate (MCC-UE 1835)

An examination of the art of debate using current issues of public policy & social justice. Students will learn the skills of critical thinking, evidence evaluation & persuasion. Hours are arranged for fieldwork & student evaluation.

Media, Culture & Communication (Undergraduate)
4 credits – 15 Weeks

Sections (Spring 2021)

MCC-UE 1835-000 (11478)01/28/2021 – 05/10/2021 Thu2:00 PM – 4:00 PM (Early afternoon)at Washington SquareInstructed by Baker, William

MCC-UE 1835-000 (26076)01/28/2021 – 05/10/2021 Thu2:00 PM – 4:00 PM (Early afternoon)at Washington SquareInstructed by Baker, William

IMA Electives IMA Electives (Legacy Structure - Seminar/Studies) Undergraduate