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JOB: Web/New Media Manager, Tasty Bite

Job Title: Web/New Media Manager

Department: Marketing

Date of Hire: Spring 2011

The Company

Preferred Brands International, set up in 1995, is a Stamford, Connecticut based food company that manufactures a range of natural, convenience, specialty foods under the brand Tasty Bite. Tasty Bite is currently the largest selling brand of Indian food and amongst the top selling brands of Asian food sold in North America, available at most grocery chains including Costco, Whole Foods, Safeway, Supervalu and Kroger.  Its products include a range of over 40 Indian and pan-Asian entrees, meals, sauces and rice products.  Tasty Bite products are manufactured at its own state-of-the-art manufacturing facility in India, where it also has a 26-acre farm.

Job Description:

  • To lead Tasty Bite’s online mission of developing a “ubiquitous” web presence for the brand
  • Lead and drive Tasty Bite’s e-commerce business
  • Drive brand awareness through innovative and effective online and new media programs

Required Job Qualifications and Skills

  • Undergraduate or graduate qualifications from a top university New Media program
  • Experience in web marketing
  • Knowledge of existing and emerging online/new media marketing tools (e.g. social marketing)
  • Highly energetic, agile and desire to grow quickly
  • Responsible and disciplined
  • Quantitative
  • Meticulous/perfectionist
  • Good communication/customer service skills, written and verbal
  • Team player with “can do” mindset

Contact Hans – hans <>