Global Goods Partners
— Buy Handmade – Change Women’s Lives
Digital Retail Manager
Global Goods Partners is looking for an experienced digital retail manager to
oversee its retail sales channel. The manager will be responsible for the visual and
creative growing GGP’s e-commerce business, including managing the website and
user experience, and the brand’s digital marketing and advertising campaigns. The
position requires close coordination with GGP’s small and collegial staff.
The responsibilities associated with the position include, but may not be limited
to, the following:
Manage GGP’s digital retail channel and overall customer user experience
Develop key performance indicators and benchmarks for GGP’s retail website
in partnership with the design and production team.
Manage retail operating budget and develop revenue forecasts
Lead the evolution of the website’s aesthetic and content
Manage online marketing, merchandising; produce site content; and
maintain fresh visual aesthetic
Manage inventory platform with wholesale counterpart
Work together with the wholesale team to design/update the trade show
booth twice a year.
Manage and direct photo shoots for lookbooks and lifestyle photos
Develop content strategy and promotional calendar with marketing and
planning team members
Oversee GGP’s PR strategy and implementation
Manage and implement GGP’s digital customer outreach:
Remain current with new technologies and apps that support GGP’s
ecommerce and retail growth
Support and optimize GGP’s digital advertising efforts, including paid
search (Google AdWords); retargeting and other display advertising
campaigns
Create and execute email marketing campaigns, including testing landing
pages and emails to improve conversion performance
Required Qualifications:
5 or more years post-college work experience in a related field
Proficiency with Adobe Design Suite
Keen design esthetic
3+ years of experience in retail e-commerce with solid understanding of SEO
& SEM including experience managing PPC campaigns like Google Ads
Well versed in social media marketing/advertising: Facebook, Instagram,
Pinterest, blog journalism, etc
UX/UI or web design experience with working knowledge of HTML
Excellent communication skills
Interest and comfort working in an entrepreneurial, collegial environment
Ideal Qualifications
Experience with Shopify and Stitchlabs
An awareness and connection to women’s economic empowerment and fair
trade
Experience working and/or living in the Global South
Location: 115 W 30th Street, Suite 400, New York
How to Apply: Please send resume and cover letter to
jobs@globalgoodspartners.org. No phone calls, please.
Salary: Commensurate with experience
Global Goods Partners is an equal opportunity employer
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Global Goods Partners is a non-profit, social enterprise based in NYC that is dedicated to alleviating
poverty and promoting social justice by strengthening women-led development initiatives around the
world. We partner with organizations, associations, and cooperatives worldwide that integrate their
commitment to community development—specifically, improvements in education, health, women’s
rights, and employment opportunities—with socially responsible income-generating enterprises. We
create economic opportunity by offering design direction, generating demand, and bringing the unique,
handmade, and quality fashion accessories that our more than 40 partners in 22 countries produce to
the U.S. and international markets through our website, www.globalgoodspartners.org.
