Social Media/Digital Publicity Internship
POSITION SUMMARY
The Charles H. Revson Foundation operates grant programs in Education, Urban Affairs, Jewish Life, and Biomedical Research. One of the Foundation’s signature projects, now in its second year, is the NYC Neighborhood Library Awards. The awards program engages residents throughout the five boroughs to nominate their local public library branches, and five winning libraries receive $10,000 each in recognition of their contributions to their communities.
We received over 4,000 electronic and paper nominations from New Yorkers last year, and anticipate the program’s reach to expand in 2014.
The 2014 NYC Neighborhood Library Awards will have a strong focus on digital outreach, including social media, blogs and multimedia publicity content. The Social Media/Digital Publicity intern will play a key role in developing an online engagement strategy, in collaboration with various media outlets and foundation partners.
PRIMARY RESPONSIBILITIES
- Assess existing online presence to improve digital publicity strategy
- Develop content for Twitter, Facebook, and other social media platforms
- Keep track of press mentions and write blog posts for the website
- Create and distribute multimedia content for an online audience
- Grow online community and generate publicity by connecting with relevant blogs, websites, groups, and public figures
- Manage online paid advertising
- Maintain cohesive online presence by tracking social media activity and website traffic
- Coordinate with web and communications teams at our partner organizations
- Assist with special projects and daily tasks as needed
QUALIFICATIONS
We are seeking a tech-savvy individual with a passion for community engagement and strong grasp of New York City’s cultural, political, and philanthropic landscape.
Education
- Undergraduate and graduate students or recent graduates; Communications, marketing, journalism, or other related majors strongly preferred
Professional Experience
- Experience with developing digital campaigns and executing strategic online communications
- Successful track record of generating online media and publicity
- Experience writing for an online audience
Required Technical Skills
- Knowledge of social media platforms
- Knowledge of web metrics and familiarity with CMS
- Basic computer and web troubleshooting skills
Other Qualifications
- Ability to work independently with minimal supervision as well as part of a team
- Must be organized, flexible, detail-oriented, and an eager learner
This is a paid internship with a stipend of $600/month. The internship runs from January 15-May 15 for 12 hours per week. The position is based in a small, friendly, supportive office environment with some flexibility to work from off-site; some travel within New York City may also be required.
Internship runs January 15 – May 15 (start and end dates may be negotiable)
To apply, please submit the following materials to hr@revsonfoundation.org by December 10, 2013 (early applications strongly encouraged):
1. Cover letter
2. Resume
3. Samples of previous work
- This can be submitted in the form of attachments or links.
- While we have no strict content guidelines, you might consider including: blog posts or articles; Twitter, Facebook, or websites that you created; analyses of web metrics; sample online marketing plans.
Only candidates considered for interviews will be contacted. No phone calls please.
