2014 Food Network Digital Strategy Intern
Goal: Drive linear tune-in to primetime programming through digital media
Responsibilities
-Create digital content for social and web, connecting FN’s digital content priorities with linear programming-Plan efficient digital media to increase ratings via conversion proxy of content consumption-Develop digital creative assets for priority shows-Analyze and strategize effective uses of content, media, and creative to drive linear ratings-Support the execution of paid digital media advertising campaigns for Food Network.-Conduction competitive research on cable networks, partnership initiatives, and new business extensions.-Assist team in day-to-day administrative responsibilities.
Qualifications
-General understanding, knowledge, and interest of media and entertainment industry.
-Entrepreneurial minded and digitally savvy, interested in innovation and new technologies.-Detail oriented, motivated, team player, and project/task driven.-Abilities to prioritize tasks across multiple team disciplines.Contact:Richard Renzulli