http://rubinmuseum.org/images/content/Manager_of_Digital_Content_and_Production_June_2016.pdf
The Manager of Digital Content and Production will produce web content, support internal communications systems, and oversee digital media initiatives.
As the principal administrator of the Museum’s website, the Manager of Digital Content and Production will manage the workflow for all content that is published to the website and related web properties. S/he must have in-depth knowledge of complex content management systems and experience leveraging multiple taxonomies to organize a variety of rich content. S/he will manage and publish the day-to-day updates that are required (events, exhibitions, media center), as well as facilitate broader institutional online campaigns (interactive experiences, crowdfunding campaigns, etc). S/he will be able to determine what is possible within the framework of the CMS, create wireframes and page layouts leveraging existing style guides, as well as recommend new projects to extend the website’s functionality and ease of use.
The Museum’s overall communications strategy is founded on making data-informed decisions. This role will be responsible for considering the larger digital landscape of the Museum’s engagement with its audience, which includes the capture and analysis of metrics from the Museum’s web properties using Google Analytics, as well as integrating data from the Museum’s ticketing, CRM, email marketing, and online shop systems.
